How to make the public like you:
The new director of player relations for the Indiana Pacers says he hopes to improve the image of players as a means of boosting the franchise. Former Pacer and current broadcaster Clark Kellogg says if he can successfully mentor the players, the result will be a positive reputation for the team and for the city.
If I'm getting the point of "mentoring," I gather Kellogg will be advising the players to behave themselves. If they are "nice," then the team's image will be "positive." Who knew?