Both Indiana and Fort Wayne are spending money to come up with snappy slogans in order to entice the tourists. Doubt that either one will top Australia's:
Australia launched a new A$180 million ($133 million) advertising campaign on Thursday which seeks to attract international tourists by swearing at them.
"Where the bloody hell are you?" asks the new campaign launched by Australian Tourism Minister Fran Bailey.
Bailey said the campaign will target potential tourists in China, Japan, India, the United States, Germany and Britain and would be rolled out in the next few weeks.
Australia's last highly successful tourist magnet was the "throw another shrimp on the barbie" campaign. So, what do you think? Throw another meatloaf in the microwave? Or, Why the ---- do you keep driving around us?
