NFL Commissioner Roger Goodell sees the upside of losing:
On whether it's better for the NFL to have the host city's team in the Super Bowl, or to have two outside teams:
"First of all, it's never happened where a Super Bowl host city has also had a team in the big game. That would be a different dynamic," he said.
Goodell believes (sadly for Colts fans) Indianapolis would be better off not to have the Colts in the game based on the economic impact the game has on a city.
"This is a great opportunity for you to be on the world stage."
Take one for the city, team! Well, the Colts are sure doing their part, aren't they?
Oh, and read about the myth of foot ball as an economic windfall: