The news just gets grimmer and grimmer here in buggy whip land:
The New York Times Co. will increase the Monday-Saturday newsstand cost of its flagship paper by 25 cents to $1.50, the publisher said Wednesday.
Times Chief Executive Janet Robinson said the price increase for The New York Times will take effect Aug. 18. The company has already raised home delivery prices for the paper 4.5 percent in two separate hikes since last July. That helped overall circulation revenue rise 2.5 percent in the latest quarter.
Your product is losing money by the truckloads. Fewer and fewer people are buying it, and you keep laying off staff so you are giving the remaining readers less and less. So you raise the price. I'm not an expert in this area, but that does not seem like the best business model I ever heard of.