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Opening Arguments

Platform blues

I could have gone all year without reading this:

Not that it's anything we think the New York Times Company should do, but we thought it was worth pointing out that it costs the Times about twice as much money to print and deliver the newspaper over a year as it would cost to send each of its subscribers a brand new Amazon Kindle instead.

[. . .]

Are we trying to say the the New York Times should force all its print subscribers onto the Kindle or else? No. That would kill ad revenues and also, not everyone loves the Kindle.

What we're trying to say is that as a technology for delivering the news, newsprint isn't just expensive and inefficient; it's laughably so.

We've all known for some time that we have to figure out how to change platforms and still make enough money to have a staff to gather news. This just puts it a little more starkly than some of the other observations.