I'll bet you find this shocking. About 48 million people do not regularly put on seat belts when they are on the open road. Who are they?
Often they are young men who live in rural areas and drive pickups, the government says.
The government is using $31 million in state and federal funds for an education campaign that seeks "to attract young drivers who watch sporting events such as NASCAR and baseball." Maybe they ought to consider putting "buckle-up" reminders on beer cans.